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The Avengers #37
February, 1967

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TO VIEW THE UNPUBLISHED VERSION

Don Heck was then the regular artist on The Avengers and he drew some pretty good covers.  But Heck was at heart, a romance and western artist who drew superhero comics largely because that was the only work available to him.  Stan Lee liked his work but felt it often was not dynamic and "punchy" enough.

Stan was not a huge fan of Gil Kane due to some sort of personal incompatibility.  But he recognized that Kane had a style with great force and energy, and whenever Gil was available, they grabbed him to do covers.  Kane pencils and appears to have also inked the above replacement cover.  There's probably no more to the story of this one than that Stan didn't like the finished Heck cover and thought they could do better.  Later on, there was an extended period when Kane became the main cover artist for Marvel, sometimes doing well more than half the covers each month.

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